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Romanian associate advertising and marketing firm 2Performant obtains Profitshare, partners with eMAG owner

.2Performant, a Romanian technology and associate marketing solutions firm, declared on Monday, September 9, at the Bucharest Stock Market, that it intends to get the Profitshare affiliate networks in Romania and also Bulgaria from Sale Advertising And Marketing. Together, Dante International, the owner of eMAG, are going to come to be an investor in 2Performant.On September 6, 2Performant's Board of Supervisors wrapped up a preparatory agreement to obtain the Profitshare.ro and also Profitshare.bg partner networks possessed by Sale Advertising S.R.L. as well as Conversion Marketing EOOD. The agreement details the principles of the transaction as well as is not lawfully binding, according to the firm push mentioned through Economedia.The function involves the transfer of the Profitshare organization lines from Transformation Marketing S.R.L. as well as Sale Advertising And Marketing EOOD (as dealers) to 2Performant (as the buyer). Dante International S.A. (a large number investor of Sale Advertising and marketing S.R.L.) are going to be part of business transmission deal as a guarantor." When the Profitshare deal is actually accomplished, our experts will extend our current capacity as well as transform our customer portfolio in both Romania as well as Bulgaria. Our experts still possess a few significant measures to finish, yet I am confident that the crews involved in the purchase on each sides will manage to complete all of them successfully. Our team will certainly reveal our post-acquisition plans after finalizing the investment depending on to the final agreement," stated Dorin Boerescu, CEO and also Founder of 2Performant System.The deal rate is actually RON 4.3 thousand, as well as will certainly be actually spent 55% in cash money and forty five% in 2Performant allotments via a capital boost.." 2Performant is actually a younger and compelling provider along with market values that sound along with our company. Our company assume that, after the purchase is wrapped up, the Profitshare service blended with 2Performant will certainly deliver greater value to its clients," said Tudor Manea, General Manager of Dante International SA.2Performant also keeps in mind that many steps stay to accomplish as well as settle the deal, like the productive finalization of the due diligence evaluation through 2Performant.Profitshare was actually released in 2012 as well as currently possesses a profile of 250 associate programs (consisting of the eMAG team) in Romania and also Bulgaria.radu@romania-insider.com.( Image source: the business).